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Lexington Remembers Joyland Amusement Park: A Glance at its Rich History

Vintage photo of Joyland Amusement Park with rides and visitors

Lexington, September 3, 2025

News Summary

Joyland Amusement Park, a historic entertainment venue in Lexington, operated from 1923 until its closure in 1963. Known for attractions like the Wildcat roller coaster and its first swimming pool, the park held a significant place in the community’s heart. Despite its eventual decline due to competition, Joyland’s legacy continues to resonate today, with a historical marker honoring its vibrant past.

Lexington Remembers Joyland Amusement Park: A Glance at its Rich History

Joyland Amusement Park, a beloved entertainment destination in Lexington, operated from May 30, 1923, until its closure in August 1963. Nestled along Paris Pike, the park spanned approximately 25 acres and was a major attraction for nearly 40 years, notably drawing crowds from across the region.

Initially opened by Frank Brandt and the Sauer brothers, John W. and F. Kellery, Joyland featured a variety of entertainment options that catered to families and children. Among its attractions were the city’s first swimming pool, a kiddie railroad, the famous Wildcat roller coaster, and an array of arcade games. In the late 1920s, the park expanded its offerings by developing the Club Joy Dance and Casino, managed by A.M. James, which hosted performances from renowned acts such as Duke Ellington and the Bluegrass Troubadours.

At the height of its popularity, the park boasted a parking lot that could accommodate up to 5,000 cars. While entry to the park was free during the week, patrons were charged for individual rides, food, and games. The owners also provided free admission to local orphaned children several times a year, highlighting a community-focused ethos.

In addition to rides and games, Joyland offered picnic areas, softball diamonds, an ongoing carnival, and at one point, a mini zoo featuring various exotic animals including an anteater, a bear, and a wolf. However, Joyland operated under the constraints of Jim Crow laws, enforcing racial segregation that limited access for Black residents to designated “special” days.

Despite competing with Bluegrass Park—another amusement venue that ran from 1922 to 1925—Joyland continued to thrive until the 1950s, when growing competition from larger amusement parks like Kings Island and Six Flags began to affect its attendance. Although rumors of gambling circulated regarding the park, there is no verified evidence that a casino ever operated there.

After ceasing operations in 1963, Joyland’s pool and dance club remained open briefly. The slide into oblivion worsened when a devastating fire at the Club Joy on June 21, 1965, sealed the park’s fate, leaving behind only remnants of steel girders and ash. Subsequently, the land was cleared for development into what is now known as the Joyland neighborhood, where Mary Todd Elementary School and a bowling alley were built on the former amusement park site.

Today, a historical marker stands as a tribute to Joyland Amusement Park, reminding the community of its once-vibrant presence, marking a significant chapter in Lexington’s history of entertainment.

Legacy of Joyland

Although Joyland ceased to exist over half a century ago, its impact on the local community remains palpable. The park’s spirit lives on through memories shared by residents, many of whom experienced joyful moments and built lasting memories at the park during their childhood years.

Summary of Joyland Amusement Park

  • Opened: May 30, 1923
  • Closed: August 1963
  • Location: Paris Pike, Lexington
  • Key Attractions: Swimming pool, Wildcat roller coaster, kiddie railroad, arcade games, Club Joy Dance and Casino
  • Capacity: 5,000 cars
  • Unique Features: Mini zoo, picnic grounds, softball diamonds
  • Racial Segregation: Operated under Jim Crow laws
  • Historical Marker: Commemorates site today

FAQ Section

How long did Joyland Amusement Park operate?

Joyland Amusement Park operated for nearly 40 years, from May 30, 1923, until its closure in August 1963.

What attractions were featured at Joyland?

The park featured several attractions, including the city’s first swimming pool, the Wildcat roller coaster, a kiddie railroad, and various arcade games.

Who were the original owners of Joyland?

The park was originally owned by Frank Brandt and the Sauer brothers, John W. and F. Kellery.

Was Joyland open to everyone?

Joyland operated under Jim Crow laws, meaning it was racially segregated with limited access for Black residents to designated “special” days.

What happened to Joyland after it closed?

After its closure, the park’s site was developed into the Joyland neighborhood, which includes Mary Todd Elementary School, and a historical marker commemorates the amusement park’s legacy.


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Lexington Remembers Joyland Amusement Park: A Glance at its Rich History

STAFF HERE LEXINGTON KY STAFF
Author: STAFF HERE LEXINGTON KY STAFF

The LEXINGTON STAFF WRITER represents the experienced team at HERELexingtonKY.com, your go-to source for actionable local news and information in Lexington, Fayette County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as Woodland Art Fair, Crave Food and Music Festival, and Railbird Festival. Our coverage extends to key organizations like Commerce Lexington and Blue Grass Community Foundation, plus leading businesses in education, manufacturing, and technology that power the local economy such as University of Kentucky, Toyota Motor Manufacturing, and Lexmark. As part of the broader HERE network, including HEREBowlingGreen.com and HERELouisville.com, we provide comprehensive, credible insights into Kentucky's dynamic landscape.

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