Lexington, Kentucky, November 1, 2025
The Kentucky Shop has initiated the ‘Kindness is Kentuckian’ t-shirt campaign to support families affected by impending cuts to SNAP benefits. With over 600,000 Kentuckians set to be impacted, the campaign aims to address food insecurity across the state while fostering community compassion. Proceeds will benefit food banks in all 120 Kentucky counties, showcasing the importance of local support and kindness during challenging economic times. Residents can purchase the t-shirts online or at their Lexington storefront.
Kentucky Shop Launches “Kindness is Kentuckian” T-Shirt Campaign
Proceeds to Support Families Facing SNAP Benefit Cuts Across the State
Lexington, Kentucky – In a display of local entrepreneurial spirit and community compassion, The Kentucky Shop has introduced the “Kindness is Kentuckian” t-shirt campaign aimed at supporting families impacted by upcoming cuts to Supplemental Nutrition Assistance Program (SNAP) benefits. This initiative marks an important effort by a Lexington small business to provide assistance to vulnerable populations throughout the state, highlighting how innovative local efforts can thrive even amid challenging economic times.
As over 600,000 Kentuckians prepare for impending cuts to their SNAP benefits in November, the owners of The Kentucky Shop, the Paynters, have stepped up to address the urgent need for support. Their campaign not only emphasizes community strength but also aims to mitigate food insecurity across Kentucky. The shirts, available for purchase both online and at their storefront on East High Street, serve as a reminder of the collective commitment to kindness that is deeply rooted in the Bluegrass State.
The Impact of SNAP Cuts
The looming reductions in SNAP benefits are expected to affect a significant portion of Kentucky’s population, with many families already struggling to make ends meet. In recognition of this growing concern, The Kentucky Shop’s campaign plays a crucial role in fostering community involvement, as Kentuckians come together to assist their neighbors during tough times. By promoting a philosophy of kindness, the initiative aims to transcend political divides and offer support where it’s needed most.
A History of Charitable Commitment
The Kentucky Shop has built a reputation for its charitable initiatives since its inception in 2013. Over the years, the store has raised nearly $1.8 million for various causes, including disaster recovery efforts for those affected by flooding in eastern Kentucky and tornado damage in the western regions. Their “Kindness is Kentuckian” campaign continues this legacy, reinforcing the notion that entrepreneurship can drive social change.
Supporting Local Food Banks
Proceeds from the “Kindness is Kentuckian” shirts will be directed to food banks operating in all 120 counties across Kentucky over the next two months. This focused approach ensures that assistance reaches families in every corner of the state, emphasizing the collective responsibility that all Kentuckians have toward one another. It’s a powerful reminder of what can be accomplished when local businesses harness their resources for community betterment.
How to Get Involved
Residents interested in supporting the cause can purchase the t-shirts online or visit The Kentucky Shop’s physical location on East High Street in Lexington. The initiative not only provides an opportunity to contribute to a noble cause but also encourages Kentuckians to wear their kindness with pride. By engaging in meaningful ways, citizens can reinforce the importance of community support, while also celebrating the entrepreneurial spirit of local businesses.
Conclusion
The “Kindness is Kentuckian” t-shirt campaign launched by The Kentucky Shop exemplifies how local enterprises can rally support for those in need, especially during challenging economic circumstances. It stands as an inspiring model for community engagement, revealing how small businesses and their initiatives can foster resilience and contribute to Kentucky’s welfare. Everyone is encouraged to participate and support this deserving campaign, showcasing the spirit of kindness that unites us all.
Frequently Asked Questions (FAQ)
What is the “Kindness is Kentuckian” campaign?
The “Kindness is Kentuckian” campaign is an initiative by The Kentucky Shop to support families facing upcoming SNAP benefit cuts. Proceeds from the campaign will be donated to food banks across all 120 Kentucky counties over the next two months.
How can I purchase a “Kindness is Kentuckian” t-shirt?
The t-shirts are available for purchase online and at The Kentucky Shop’s store location on East High Street in Lexington, Kentucky.
What is The Kentucky Shop’s history with charitable initiatives?
Founded in 2013, The Kentucky Shop has a history of charitable initiatives, raising nearly $1.8 million over the years to assist victims of flooding in eastern Kentucky and tornado damage in western parts of the state.
Key Features of the “Kindness is Kentuckian” Campaign
| Feature | Description |
|---|---|
| Campaign Name | “Kindness is Kentuckian” |
| Purpose | Support families facing upcoming SNAP benefit cuts |
| Proceeds | Donated to food banks across all 120 Kentucky counties over the next two months |
| Product | “Kindness is Kentuckian” t-shirts |
| Purchase Locations | Online and at The Kentucky Shop’s store on East High Street in Lexington, Kentucky |
| Founding Year | 2013 |
| Previous Charitable Initiatives | Raised nearly $1.8 million to assist victims of flooding in eastern Kentucky and tornado damage in western parts of the state |
Now Happening on X
- @LEX18News (October 31, 2025): The Kentucky Shop launched their “Kindness is Kentuckian” t-shirt campaign today, with 100% of proceeds going directly to food banks across all 120 Kentucky counties over the next two months. View on X
- @AmyMcGrathKY (October 29, 2025): Politicians want you to believe cutting SNAP only affects a few people, but it hits everyone from local grocers to small businesses to hungry kids in Kentucky classrooms; SNAP keeps communities strong and the economy moving. View on X
- @WHAS11 (October 31, 2025): A Nelson County church feeds 400 families, but those who rely on SNAP are worried as benefits set to expire. View on X
- @FOX56News (October 29, 2025): More than half a million Kentuckians are among those who will not see more money added to their SNAP cards next month. View on X
- @KETPublicAffairs (October 28, 2025): If the federal government shutdown continues past Nov. 1, nearly 600,000 Kentuckians could lose their SNAP benefits; Dare to Care CEO explains how the Louisville food bank is preparing for increased demand. View on X
- @SuriCrowe (October 29, 2025): Gov. Andy Beshear says the Trump regime has ordered state leaders to not fund SNAP programs as food assistance for 600,000 Kentuckians runs out; suggests stopping votes for Republicans. View on X
- @courierjournal (October 30, 2025): Louisville food pantries are preparing for a ‘time of crisis’ as SNAP runs out; includes how to help. View on X
Deeper Dive: News & Info About This Topic
HERE Resources
Governor Calls for Unity After Political Assassination
Community Mourns Tragic Loss of Anna Gayhart in Lexington Pedestrian Accident
Tragic Storm Claims Five Lives in St. Louis, Families in Mourning
Community Rallies to Support Tornado Victims in Kentucky
Lexington Community Mourns the Loss of Officer Devan Gales
Pinwheel Planting Ceremony Kicks Off Prevent Child Abuse Month
Community Supports Anna Gayhart’s Family After Tragic Accident
Appalachian Regional Healthcare Launches Food Drive to Combat Hunger
Community Rallies to Support Family After House Fire
Author: STAFF HERE LEXINGTON KY STAFF
The LEXINGTON STAFF WRITER represents the experienced team at HERELexingtonKY.com, your go-to source for actionable local news and information in Lexington, Fayette County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as Woodland Art Fair, Crave Food and Music Festival, and Railbird Festival. Our coverage extends to key organizations like Commerce Lexington and Blue Grass Community Foundation, plus leading businesses in education, manufacturing, and technology that power the local economy such as University of Kentucky, Toyota Motor Manufacturing, and Lexmark. As part of the broader HERE network, including HEREBowlingGreen.com and HERELouisville.com, we provide comprehensive, credible insights into Kentucky's dynamic landscape.


