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Lexington Launches Wrock Lager to Celebrate 250 Years

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People at Country Boy Brewing enjoying the launch of Wrock Lager.

News Summary

Lexington is celebrating its 250-year history with the launch of Wrock Lager, a special beer created by Country Boy Brewing. The event on March 22 will enhance the city’s festivities, featuring a musical lineup and a surprise local act, while honoring the legacy of the historic Wrocklage venue. Attendees can purchase tickets for upcoming shows and enjoy a malt-forward beer that connects the community with its vibrant musical past.

Lexington is set to celebrate its 250-year history with the launch of a special beer, Wrock Lager, created by Country Boy Brewing. The event will coincide with the city’s upcoming festivities and aims to connect the community with its rich musical legacy.

The official debut of Wrock Lager is scheduled for March 22 from 4:30 p.m. to 6:30 p.m. at the Country Boy Brewing taproom. This launch event will also reveal the 250Lex musical lineup for April, further enriching the city’s historic celebrations. Attendees will be able to purchase tickets for upcoming shows in April, including those for the Railbird Festival, providing a comprehensive entertainment offering for local music fans.

Wrock Lager pays homage to the influential Wrocklage music venue that operated in Lexington from October 1988 to November 1996. The venue was a hub for both local and national music acts, hosting performances from well-known bands such as Soundgarden, Smashing Pumpkins, the Goo Goo Dolls, and the Flaming Lips. This historic venue played a significant role in shaping the musical landscape of Lexington during the 1990s, an inspiration the brewery sought to capture in their new beer.

Nate Coppage, co-founder and brewer for Country Boy, noted the importance of the Wrocklage in fostering a vibrant music scene. He explained that the brewery aimed to create a springtime bock beer that is malt-forward and boasts a crisp, clean finish. Wrock Lager is designed to be an accessible and enjoyable beverage, particularly appealing to those who may not typically gravitate towards IPAs or stronger beers. The goal is to provide a unique option for both beer enthusiasts and casual drinkers alike.

Country Boy Brewing’s marketing director, Pete Weiss, emphasized the vital impact local venues have historically had on Lexington’s music scene. By naming the beer after the Wrocklage venue, Country Boy Brewing is both honoring the past and engaging current and future generations in conversations about the city’s music legacy.

In addition to the launch of Wrock Lager, a surprise guest act will be featured at the debut event. This artist, described as an emerging local talent with influences from country, Americana, and rock, will add excitement and support for the celebration of Lexington’s rich history.

Following its launch, Wrock Lager will be available at Country Boy Brewing’s taprooms and will subsequently be offered in six-packs at various retail locations throughout Lexington. This initiative not only highlights the brewery’s commitment to celebrating the city’s history but also enhances the local beer market by introducing a new product for consumers.

As Lexington gears up for this significant 250-year anniversary, Wrock Lager serves as both a tribute to the city’s vibrant music culture and a unifying element for the community, offering a refreshing way for residents and visitors to engage with the historical narrative. With a lineup of events that includes music, local artistry, and of course, delicious beer, Lexington is poised for a memorable celebration.

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Lexington Launches Wrock Lager to Celebrate 250 Years

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